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Liverpool and Nike unveil new kit as partnership begins

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Liverpool and Nike have unveiled the club’s new 2020/21 home kit.

It is the first stunning collaboration from an exciting multi-year partnership between the two sporting juggernauts.

The partnership brings together the current Premier League, European and Club World Cup champions with arguably the world’s most famous sports brand who, from today, will be Liverpool’s official kit supplier.

The Oregon-based brand regard the Reds as “a club steeped in tradition, who have a unique relationship with the city and dedicated fan base around the world that is complemented by their style and attitude on the pitch”.

Nike have promised to serve the Anfield faithful through “innovation, design and creative collaborations that will bring excitement and energy”.

The vice-president and general manager of Nike Europe Bert Hoyt said: “We are very excited to be partnering with a global icon like Liverpool FC. This strategic partnership will reinforce Nike’s position as the best and most inclusive football brand in the world.

“As next season kicks off, we look forward to supplying the club and its supporters with innovative, stylish collections while furthering our shared ambition to inspire youth and future generations through brilliant football.”


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