Somewhere between Rihanna’s intricately inked hands and Angelina Jolie’s adorned back and shoulders, glimpsed through the sheets in her latest Guerlain advert, the beauty world is finally catching up with fashion when it comes to tattoos. Namely, it’s that they can be both beautiful and luxurious, too.
Once solely the preserve of sailors and convicts the journey of tattoos into mainstream acceptance has been a long and gradual process.
It used to be that we’d only occasionally peek a star’s tattoos, partly obscured by the back of their dress or sleeve of their shirt, forever covered up for the red carpet or commercial partnerships. These days, different designs and styles are drawn in sensitive and exposed parts of the body, making it the trend of the century.
